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Madison, Wis. — The Midwest Food Products Association (MWFPA) unveiled its new logo and refreshed branding on Monday that modernizes the Association’s visual identity and better represents the diverse food manufacturers it serves across the region. Founded in 1905 to support Wisconsin vegetable processors, MWFPA has grown into a multi‑state organization representing food manufacturers throughout the Midwest, including companies that process and pack vegetables, fruits, bean

Each March, National Frozen Foods Month offers the Midwest Food Products Association a chance to celebrate one of the most valuable—and often underrated—cornerstones of the modern food system. From farm fields to freezers, frozen foods showcase the Midwest’s strength, ingenuity, and commitment to feeding families well. In 2026, we’re proud to spotlight how frozen foods deliver affordability, accessibility, and incredible variety, all while supporting Midwest jobs and communit

National Canned Food Month, celebrated each February, is an ideal time to spotlight what canned foods—especially canned vegetables—do best: deliver unmatched affordability and dependable shelf life while supporting America’s agricultural heartland. From the Midwest Food Products Association (MWFPA), this celebration honors a food solution that helps families stretch budgets, reduce waste, and enjoy wholesome produce all year long. Affordability matters more than ever, and can

Madison, Wis. - The Board of Directors of the Midwest Food Products Association (MWFPA) has selected Nick Novak to serve as the organization's next President. He will succeed Jason Culotta, who has successfully led the organization for nearly six years. Novak most recently served as Vice President of Communications and Marketing at Wisconsin Manufacturers & Commerce (WMC) – the combined state chamber and manufacturers’ association. In this role, he led a team that oversaw med